Web analytics

Cookieless web analytics, read by your agent.

GATE's web analytics is one script tag that counts real visits with no cookies and no stored IP addresses, and sends nothing at all from a browser with Do Not Track or Global Privacy Control on. Session replays mask every input and all page text, visits are kept 30 to 90 days, and Search Console history is kept past Google's 16 months, so your agent can tell you which searches to go after.

How did the site do this week?
412 visits, up from 340. Google sent the most, and the spring page is your top page. Visitors from LinkedIn stay the longest.
Which searches find us?
"AI landing page" sits at position 8 with 140 impressions. A clearer heading could move it up. Want me to try?
Try itNot now
How it works

How does GATE's cookieless analytics work?

No tag manager, no cookie wall to build, no report to decode. Your agent sets it up and reads it.

01

Paste one line

Your agent puts one script tag on your site, or hands you the line to paste, and lists the exact addresses allowed to send data, so nobody can point your key at another site. It sets no cookies and starts counting on the next visit.

02

Real numbers, never guesses

Visits and pageviews, top pages, where visitors come from, countries and devices. Bots are dropped before they're counted, and when there isn't enough traffic to say something, it says so instead of estimating.

03

See how people use a page

Masked session replays and click and scroll heatmaps show where visitors engage and where they stop. Every input and all page text is masked in the visitor's browser before it's sent.

04

Search, week by week

Your Search Console data is saved per search and page, the first time reaching back up to 16 months, and kept for as long as the site is tracked, so your agent sees which searches are close to the top.

05

Ask, don't dig

Ask your agent how the site did, which page pulls its weight or which search to go after next, and it answers from your real numbers. Replays and heatmaps are yours to watch in the dashboard.

How does GATE keep web analytics private?

These rules are built into the tracker and the server, so no site can switch them off.

How long visits are kept

Each site keeps its visits for 30 to 90 days, chosen when the site is added.

Your shop
Blog
Campaign page

Older visits are deleted on their own, with their replays and heatmap clicks. Search history is kept for as long as the site is tracked.

What the tracker never does

Whatever the site or the setting.

Set a cookie: the session id lives only in the open tab
Record what people type or read: replays mask it all
Track anyone with Do Not Track or Global Privacy Control on
Store an IP address: only the country is kept
Count bots: they're dropped before they reach your numbers

What does GATE's web analytics show?

Stored in GATE's own database in the EU, with no third-party analytics network in the path.

Traffic

The numbers that matter

Visits and pageviews day by day, the top 10 pages, referrers, countries and devices for the last 7, 30 or 90 days.

Visits

Recent visits, one by one

Country, device, entry page, how long they stayed and how many pages they saw, with no name attached.

Replay

Watch a visit, masked

See how someone moved through a page, with every input and all page text turned into asterisks before it leaves their browser.

Heatmaps

Clicks and scroll depth

Where people click, drawn on a 100 by 100 grid, and how far each visit scrolled, in 10 percent bands. Stored as positions, never as page text.

Search

Rankings over time

Clicks, impressions and position per week for any search or page, and the searches at positions 5 to 20 with at least 20 impressions.

Audits

Saved, not forgotten

Each SEO audit your agent runs is saved with its verdict and findings, so the next one starts where the last left off.

GATE's analytics, a classic analytics suite or a simple visit counter?

Three ways to see what a website is doing, side by side.

What you compareA classic analytics suiteA simple visit counterGATE's web analytics
CookiesUsually, to recognise returning visitorsUsually noneNone: a session id lives only in the open tab
Opt-out signalsDepends on the setupDepends on the toolDo Not Track or Global Privacy Control means the tracker sends nothing
How people use a pageOften a separate toolUsually not includedMasked replays and click and scroll heatmaps in the dashboard
Search rankingsThrough a separate integrationUsually not includedSearch Console saved per search and page, kept past Google's 16 months
Reading the numbersReports you build yourselfA dashboard you checkAsk your agent; it answers from real counts and says when there isn't enough traffic

Brief it like your growth marketer.

Tell your agent what the site is for and who it should reach. It watches the numbers, finds the searches worth winning and suggests the next change.

Meet your agents
FAQ

Straight answers.

What is cookieless web analytics?

Cookieless web analytics counts visits without putting a cookie on the visitor's device. GATE's tracker keeps a random session id only in the open browser tab, so nothing follows a visitor to another visit or another site, and nothing is handed to an ad network. Whether a site needs a consent banner depends on everything else it runs, so GATE leaves that judgement to the company.

Where is GATE's analytics data stored?

GATE stores web analytics in its own database in the EU, with no third-party analytics network in the path. GATE never stores an IP address: the country is read from the request when a visit arrives, and the address is dropped. The visits stay in that database; only the figures the agent reads to answer a question become part of that chat.

What does a GATE session replay show?

A GATE session replay shows how a visitor moved through a page: the layout, the scrolling and the clicks. Before anything leaves the visitor's browser, every input and all page text is replaced with asterisks, and canvas drawings and fonts are not recorded. People on the team watch replays and heatmaps in GATE's dashboard; the agent does not watch them.

Does GATE track visitors who opt out?

No. When a browser sends Do Not Track or Global Privacy Control, GATE's tracker stops before it starts: it makes no session id, records nothing and sends not a single request. Bots are handled on arrival instead: GATE recognises them by their user agent, drops the batch and keeps only a count of bot hits per day.

Does GATE estimate or model the numbers?

No. GATE's web analytics shows real counts of visits and pageviews from its own tracker, with bots dropped before they are counted. When a period has too little traffic to say anything, GATE says not enough traffic yet instead of filling the gap with a modelled or sampled figure, and the agent reads the same counts the dashboard shows.

How long does GATE keep analytics data?

GATE keeps a site's visits for 30 to 90 days, 90 by default, chosen when the site is added, and older visits are deleted on their own together with their replays and heatmap clicks. Search Console history is kept for as long as the site is tracked: the first sync reaches back up to 16 months, as far as Google keeps it, so this week can be compared with last year.

Can GATE's agent tell me which searches to go after?

Yes. GATE's agent saves the site's Search Console data per search and per page each time it syncs, shows clicks, impressions and position week by week, and lists the searches in striking distance: positions 5 to 20 with at least 20 impressions. Each SEO audit the agent runs is saved with its verdict and findings, so the next audit starts where the last one stopped.

What does GATE's web analytics not do?

GATE's web analytics sets no cookies, stores no IP addresses, builds no profile that follows a visitor across sites and sends nothing to an ad network. GATE does not tell a company whether it needs a consent banner, does not model missing numbers, buys no keyword data from a paid SEO database and has no A/B testing of pages. The agent reads numbers and visits, not replays.

How do I start with GATE's web analytics?

GATE is invite only while GATE Intelligence onboards a small number of businesses at a time. After the invite, the agent adds the site with the addresses allowed to send data and how long to keep visits, then puts one script tag on the site or hands over the line to paste, and counting starts on the next visit. The search history follows once the company connects its Search Console.

See what your site is doing.

Invite only while we onboard a small number of businesses.

Invite only. We'll meet you at the door. Prefer to talk? Talk to the founders.